Cosy Home of Success


The International Trade Fair for Property and Investment EXPO REAL takes place every October in Munich. The Stuttgart Region Economic Development GmbH organises an annual community stand for different partners from the metropolitan region of Stuttgart. Heller was charged with developing the stand’s architecture and media integration. As a contrast to the self-confident “Home of Success” slogan we created a pavilion which was inviting, open and sympathetic. Restrained, warm, soft and cosy in colour and in the materials used, the two-storey building with its raised roof nonetheless made a powerful statement in the exhibition hall. A regional map drawn up by us displays the individual partner members of the stand.